Category - Business Strategy

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B2B Social Media Marketing Doesn’t Have To Be A Nightmare | Our Mid-Week Marketing Mash-Up
2 minutes

B2B Social Media Marketing Doesn’t Have To Be A Nightmare | Our Mid-Week Marketing Mash-Up

Social media for your B2B business—do you get stressed just thinking about it? Well, relax… and breath. Our mash-up this week has five articles to wake you from your nightmare.

5 Ways To Turn Your Dreams Of Successful Email Marketing Into A Giant Failure
4 minutes

5 Ways To Turn Your Dreams Of Successful Email Marketing Into A Giant Failure

If you really don't care about your customer (or your insane number of unsubscribes), just…

9 Mistakes That Prove You’re Not Effectively Maintaining Your Business’s Website
4 minutes

9 Mistakes That Prove You’re Not Effectively Maintaining Your Business’s Website

Have you let your business's website fall off your radar screen? Check out these nine…

How To Use The Power Of Google Docs For Your Content Creation
5 minutes

How To Use The Power Of Google Docs For Your Content Creation

Google Docs—more powerful than a Jedi knight. Skeptical? Well, I'm not sure how I can…

Please Never Ever Send An Email Blast Again
5 minutes

Please Never Ever Send An Email Blast Again

Can we please stop using the words "email blast?" It's awful. Here's what we should…

3 Rules To Creating True-To-Brand, Suck-Free Twitter Conversation

3 Rules To Creating True-To-Brand, Suck-Free Twitter Conversation

Twitter can be difficult to navigate. And, unfortunately, a lot of company’s tweets really suck. Learn these rules of twitter conversation to make sure you’re not one of them!

Tough Truths About Website Redesign Told In 12 Tweets
2 minutes

Tough Truths About Website Redesign Told In 12 Tweets

There's only one reason you should consider a website redesign. And that reason may surprise…

How To Quickly Create A Written Style Guide For Your Company
5 minutes

How To Quickly Create A Written Style Guide For Your Company

When you want to set yourself apart for a job interview, you polish your shoes.…

4 Ways To Make Writing For The Web Less Complicated

4 Ways To Make Writing For The Web Less Complicated

When it comes to writing for the web, there's a lot of instructional information out…

Working With A Perfectionist? Here’s What They Wish You Knew
5 minutes

Working With A Perfectionist? Here’s What They Wish You Knew

If you're working with a perfectionist and you aren't one, chances are you may roll…