Category - Content Marketing

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Guess What Your Customers Don’t Care About? (Video)

Guess What Your Customers Don’t Care About? (Video)

It’s easy to think that your customer is as excited about your company as you are. What’s not to love, right?

Does Your Business Writing Style Have To Be Blah?

Does Your Business Writing Style Have To Be Blah?

An emotional connection with a product, service or brand is necessary for a buyer to…

Your Business Is Not B2B

Your Business Is Not B2B

I don't care if your business is a B2B, a B2C or a 3CPO. It…

How Much Time Should You Spend On Content Marketing? (Video)

How Much Time Should You Spend On Content Marketing? (Video)

You may be shocked to know how much time even very basic content marketing takes.…

Too Scared To Learn Content Marketing? (Video)

Too Scared To Learn Content Marketing? (Video)

If you want to learn content marketing, but you're a little nervous about the results,…

Why Getting Traffic To Your Site Is Costing You Revenue

Why Getting Traffic To Your Site Is Costing You Revenue

A lesson learned over oatmeal with walnuts which indirectly involves the Red Sox.

Page One Google Scam & You (Video)

Page One Google Scam & You (Video)

Ever get a call promising to put you on "page one of Google"? Sounds pretty…

How To Get Google To Show Images From Your Website (Video)

How To Get Google To Show Images From Your Website (Video)

Want Google to show your images in its search results? Just watch this. Nothing complicated…

Don’t Be A Junkyard Dog On Your Company Blog (Video)

Don’t Be A Junkyard Dog On Your Company Blog (Video)

If you're going to have a company blog, don't make this really common mistake. Take…

Content Marketing Strategy According To Your 8th Grade History Teacher (Video)

Content Marketing Strategy According To Your 8th Grade History Teacher (Video)

If you're looking for a great strategy for content marketing, just think back to your…