March’s Top 10 Inbound Marketing Must-Reads


If you are looking for fresh ideas in the marketing world, want ways to make your inbound marketing thrive, or are simply hoping for a good read, you’re in luck. We’ve put together a list of thought-provoking articles to help you triumph in your quest. So what are you waiting for? Read on!

1. Nobody Reads Your Corporate Blog Because It’s Boring

Selected By Tiffany Nix

This headline is fantastic, isn’t it? And the advice in this article just makes me want to stand up and yell, “Amen!” My favorite line is: “Match every piece of content to a strategic outcome or it’s not content marketing – it’s typing.” Preach it, Brother Chris.

2. Heroes & Beer Ads: How to write copy that gets reluctant prospects to take action

Selected By Megan Combe

I give major props to any writer who can use a political example as a segue into a compelling article on copy writing. This particular post focuses on methods that will get your prospects to take action. Pay special attention to the section titled, “How to Cast Your Customer in the Role of Hero.” It’s chock-full of actionable tips.

3. 6 Tips to Using Emojis in Your Marketing Campaigns

Selected By Gabby Shultis

I’ll be the first to admit that my text message threads are littered with hearts and smiley faces laughing tears of joy. But emojis in your marketing? Just another trend that will soon pass… or will it? These valuable tips from business owners will have you rethinking just how powerful your favorite little characters might actually be.

4. How to be More Productive and Eliminate Time Wasting Activities by Using the “Eisenhower Box”

Selected by Ellie Cummins

If you’re looking for ways to be as productive as possible, take a cue from Eisenhower, one of America’s most prolific presidents, and read this article.

5. These 6 Tips Are All You Need to Create a Killer Email Marketing Campaign

Selected By Meredith DeSousa

Email marketing works… but only if you do it right! Most of us, though, aren’t. Use these tips from Design for Founders to nail your next email marketing campaign (and watch the attached video to see actual examples of emails that worked—and some that didn’t!).

6. Mastering Google Search Operators in 67 Easy Steps

Selected By Nicolae Litvac

This colossal and detailed article explains what each Google search operator does and shows how to use it in the real world. Meyers compares Google search operators to chess—knowing how the pieces move doesn’t automatically make you a master, but once you learn what each operator accomplishes, you’re well on your way to learning how to mix the operators to get the search results you want.

7. Why Social Sharing Buttons Might Not Be Needed on Your Blog

Selected By Ellie Cummins

In this fascinating article, Danny Brown explains an experiment he ran concerning social sharing buttons. He removed the buttons from his site, and what he found was surprising—while his social traffic dropped slightly, his direct traffic rose. More than that, his distraction-free content was still shared on social media, even more than it had been with the buttons! The results will have you rethinking the way you attempt to get your content shared.

8. Do These 7 Tragic Mistakes on Your ‘About’ Page Chase Customers Away?

Selected By Emily Nix

If you’re considering revamping your “About” page, read this before you get started. I especially liked tip #3.

9. 5 Things You Need to Know If the Affordable Care Act Is Repealed

Selected By Marisa Dube

Do you own or have a hand in running your business? Even if it seems that you just adjusted to the new health care laws, they’re yet again on the verge of change. How will these changes affect you? Read this article to find out.

10. What the Internet Stole from You Forever

Selected By Ellie Cummins

Before the internet, people had to confront you person-to-person if they didn’t like something about your business or service. With social media, it’s easier than ever for people to bypass that uncomfortable scenario and still leave negative reviews—ones that could seriously harm your business and make it hard for you to fix the problem. If you’re looking for ways to bypass scathing reviews and still get feedback to improve your business, this video is definitely for you.

What are your thoughts? Do you have an article to add to the list? Leave a comment below, or tweet us @nectafy. We’d love to talk!
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