Posts by Megan Marling

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Why An Increase In Website Traffic Could Be A Bad Thing [DATA]

Why An Increase In Website Traffic Could Be A Bad Thing [DATA]

Sound like an eye roll-inducing topic? I promise it’s not—and we’re using our own data to prove it.

How Long Does It Take To Write A Blog Post? A 2,400-Hour Analysis
6 minutes

How Long Does It Take To Write A Blog Post? A 2,400-Hour Analysis

Do you have the time to commit to blogging? We break down the hours you’ll…

12 Simple Strategies To Increase Your Website Conversion Rate
3 minutes, 30 seconds

12 Simple Strategies To Increase Your Website Conversion Rate

You want more leads who are ready to convert to customers. Here are 12 ways…

7 Great Sources For Keyword Research In Inbound Marketing
3 minutes

7 Great Sources For Keyword Research In Inbound Marketing

Ready to knock out your keyword research? Use these seven sources and you’ll be set.

6 Quick Tips On Building A Killer Inbound Marketing Team
6 minutes

6 Quick Tips On Building A Killer Inbound Marketing Team

Over a few years and several hires, we’ve learned a thing or two! Take these…

7 Taboo Inbound Marketing Topics You Should Know About
7 minutes

7 Taboo Inbound Marketing Topics You Should Know About

No inbound agency likes to talk about these seven inbound marketing topics—so we decided to address them head-on.

6 Ways To Make Your Agency More Ethically Engaged
6 minutes

6 Ways To Make Your Agency More Ethically Engaged

Research suggests that ethical organizations have high levels of employee productivity, commitment, and job satisfaction.…

Miscellaneous Best Practices: Writing Stellar Website Copy, Part 8
4 minutes

Miscellaneous Best Practices: Writing Stellar Website Copy, Part 8

Learn more about the best practices we follow for every page of website copy we…

Tackling Calls-To-Action & Landing Pages: Writing Stellar Website Copy, Part 7
6 minutes

Tackling Calls-To-Action & Landing Pages: Writing Stellar Website Copy, Part 7

These best practices will help you write better CTAs and landing pages and convert more…

Understanding Feature, Benefit, & Sales-Based Copy: Writing Stellar Website Copy, Parts 4–6
4 minutes

Understanding Feature, Benefit, & Sales-Based Copy: Writing Stellar Website Copy, Parts 4–6

Understanding the differences between features and benefits is critical—especially for website copy, where you might…